Youtube Commercial Ads
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| Youtube Commercial Ads |
GEOGLE | YouTube is a popular video-sharing platform owned by Google. On YouTube, you can find various types of ads that creators and advertisers use to monetize their content and promote products or services. Here are some common types of YouTube ads:
1. Skippable Video Ads (TrueView Ads)
These are the most common types of ads on YouTube. They allow viewers to skip the ad after watching it for a few seconds (typically five seconds). Advertisers are only charged when viewers watch the ad beyond the initial five seconds.
2. Non-Skippable Video Ads
These ads do not have a skip button, so viewers are required to watch the entire ad before they can access the video they intended to watch. Non-skippable ads are usually shorter in duration compared to skippable ads.
3. Bumper Ads
Bumper ads are non-skippable video ads that are usually very short, typically around 6 seconds. They are designed to quickly deliver the ad's message to the viewer.
4. Overlay Ads
These are semi-transparent banner ads that appear on the lower portion of the video player. They are typically text-based and can be closed by the viewer if they wish.
5. Display Ads
Display ads appear on the right-hand sidebar of the YouTube website and are not video-based. They can include images and text, and clicking on them can redirect viewers to an external website.
6. Sponsored Cards
These are small, clickable information cards that appear within the video. They can display relevant products, videos, playlists, or other content related to the video.
7. Masthead Ads
Masthead ads are large, premium ads that appear at the top of the YouTube homepage for a specific duration. They are highly visible and are usually reserved for major advertising campaigns.
It's worth noting that the availability of specific ad formats and features can change over time as YouTube continually updates its advertising platform. Additionally, the way ads are presented and the user experience can vary based on the region and the viewer's device.
