Youtube Display ad
 |
| Youtube Display ad |
GEOGLE | There was no specific ad format referred to as "YouTube display ad." However, YouTube does offer display ads through its advertising platform. These display ads are a part of the broader Google Display Network (GDN) and are managed through Google Ads.
Google Display Network allows advertisers to display various types of ads, including image ads, text ads, and rich media ads, on a network of websites, apps, and platforms, including YouTube.
Here's an overview of display ads on YouTube:
1. Format
Display ads on YouTube are typically image-based ads, including static banners and responsive display ads. They appear on the right-hand sidebar of the YouTube watch page or above the suggested videos on the YouTube homepage.
2. Targeting
Advertisers can target their display ads based on various criteria, such as keywords, user interests, demographics, topics, placements, and more. This targeting helps advertisers reach their desired audience effectively.
3. Cost Model
Display ads on YouTube are typically charged on a cost-per-thousand-impressions (CPM) basis. Advertisers pay for every 1,000 times their ad is shown to viewers on YouTube.
4. User Experience
Display ads are designed to blend in with the YouTube interface and provide relevant content to users based on their interests and preferences.
5. Google Ads
To run display ads on YouTube, advertisers need to set up and manage their campaigns through the Google Ads platform. Google Ads allows advertisers to create, monitor, and optimize their display ad campaigns for YouTube and other websites on the Google Display Network.
Please note that advertising platforms may have introduced new ad formats or features since my last update. If you're interested in running display ads on YouTube or any other type of advertising, I recommend visiting the YouTube Ads Help Center or checking the latest information directly from the YouTube advertising platform or Google Ads to get the most up-to-date details on available ad formats and best practices.
